Sally Eden

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        SALLY EDEN

Business Journalist / Presenter



A journalist with 20 years experience, Sally has presented the business news on BBC News 24 and World Business Report on BBC World for the last 5 years.


She combines her presenting career with coaching executives to improve presentation skills.


Having worked on local newspapers and County Sound Radio in Surrey Sally moved into television as a reporter for TV-am, Border Television, LWT, Meridian and GMTV – where she was North America correspondent for three years. During that time she reported some of the biggest stories of the last decade: the impeachment of President Clinton and the Columbine school shootings.



Sally also uses her presentation skills to act as a chairperson or master of ceremonies in conferences –including acting as moderator in the European Investment in Infrastructure Conference and interviewed award winners at an event for charity Tomorrow's People



Sally is a Master Practitioner in Neuro Linguistic Programming (NLP) – an advanced form of communications technique which she uses in her coaching work. She specialises in speech writing and presentation coaching as well as helping top - level executives maximise their business skills to reach their goals.

Her clients include: Financial Services Authority, Macquarie Bank, Citigroup, and the pharmaceutical giant Roche Diagnostics

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